Posts Tagged ‘efficiency’
There’s an app for that: QR codes
Tuesday, March 29th, 2011
A little while back I noticed that there were these little mottled squares popping up all over the place, and didn’t know what they were. Some digging on the ‘net turned up that most of them are called “QR” codes (for Quick Response). I found out that Smart Phones can download an app (application) that allows the phone to read different bar codes, including QR codes. But what is in a QR code, and why would anyone want to read it? I found that you can put information into a QR code, like an instant link to a website, where the smart phone owner can point the phone’s camera at the code, and get the website up on their phone. Other info can be put into a code, like a phone number, and when read by the phone, will ask if that phone number should be put in the contact list. But I also found that the more info you put into the code, the more complex and sometimes bigger the code becomes. Since I believe that smaller mobile devices will be the communications of choice with our clientele, I have instituted QR codes on our website. If captured from a PC, it will allow those on the go to put our site on their smart phones and they can browse our site while standing in line somewhere during their busy day. I also have a code with our phone number on it, should they decide to reach us that way. I plan to institute these codes on our business cards so that no one with a smart phone has to manually input any of our info. Just another rather efficient way to connect.
I found a free application to make QR codes at http://mobilecodes.nokia.com/scan.htm
– Gary Silverstein